Thousands take a dream cruise

More than 1,200 proud Holden owners of cars from Kingswoods to Commodores spanning 70 years of Australian manufacturing took to the streets of Elizabeth this month as the Holden Dream Cruise celebrated the company’s long history and legacy.

Waved off by Bev Brock, long-time friend of Holden and former partner of the late racing legend Peter Brock, the procession was led by the very first Australian-made Holden, the 1948 48-215 (FX) and one of the last, a 2017 VFII Commodore.

Over 25,000 fans of the brand lined the 11km route, cheering as the cars made their way to the home ground of the Central District Football Club, Holden’s local footy club partner.

Dream Cruise 7 Millionth Vehicle

Among the crowd who gathered at the oval for an afternoon of family fun and a sensational Top 100 Show n Shine were hundreds of Holden employees, including Holden Chairman and Managing Director Mark Bernhard who rode in the 48-215 for the cruise.

“It was truly inspirational to see the passion from the Holden fans and our employees past and present. I couldn't wipe the smile off my face from start to finish,” said Mark.

Mark was followed by former Holden racing driver Mark Skaife in the VFII Commodore while other employees travelled in somewhat more vintage transport.

Jarrod Ellis, Future Dealership Experience Manager, for instance was there with his Dad to show off his family’s HT Kingswood.

“The Dream Cruise was mind blowing,” said Jarrod.

“People of all ages, genders and ethnic backgrounds cheering on all the beautiful cars our beloved brand has built in Australia – seeing so many people come together over their love for Holden was humbling.”

But it was by no means all stars and their cars. Everyone had a story to tell.

Like Mark Dittmar from Port Noarlunga, who joined the parade in his lovingly restored 1974 HQ Kingswood.

“Ours was one of the last HQs to roll off the line and we still have the original purchase receipt from when my brother-in law’s grandfather bought it on October 8, 1974,” he said.

“Coincidentally, that’s the very same day my wife Lucie was born! So our family thinks our HQ is pretty special and now that I’ve restored it, we love cruising in it with Lucie and our kids whenever we can. We love that it has a story because that’s what Holden is all about.”

Dream Cruise Cars


Holden Heritage

October 2017IN THIS ISSUE